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Features of Qualitative Methods – unstructured interviews and participant observation
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They are not objective |
| 2. |
They are valid |
| 3. |
They can be subjective |
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They can achieve verstehen |
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They are done on a small scale – i.e. they don’t normally involve lots of people in the study |
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They cost more than quantitative methods as they require more skill, so trained interviewers may be needed |
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They take a longer time to complete than quantitative methods |
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They do not tend to give reliable results |
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